How Big Data is Empowering Demand Generation

With today’s tools, everyone from PR gurus to call center employees can tap into the power of their data. One of the 7 Analytics Tools Every Department can benefit from is sales intelligence software and its predictive analytics; ZoomInfo explains more.   There’s no question of how busy sales reps are. Between hunting down new leads, doing research, scheduling calls and trying to meet their … Read More

7 Analytics Tools for Every Department

These days, you don’t have to be an analyst to benefit from analytics software. We’re living in an age of Big Data, where companies like Amazon use predictive models and dizzying amounts of statistics to target audiences with precise messaging. But these types of projects aren’t just the domain of enterprise companies – organizations of every size are using analytics … Read More

How Business Content Management Software Benefits Small Businesses

Business content management software benefits small businesses that want to publish and distribute content across multiple channels. Some of the most popular content management solutions include WordPress — which accounts for 59 percent of content management system market share — SharePoint, Google Drive and Microsoft OneDrive for Business. Here are some of the main benefits of this type of software … Read More

Best Photo Manager for your Business

Every company has media assets. Maybe this consists of a few company logos and some photos from company events. Or, maybe your company has a large catalogue of product photos or a portfolio of previous projects. Organizing substantial collections of photos in a simple file system requires fastidious attention to file hierarchies and naming conventions, and even then, delving into … Read More


Brands use social customer service software to manage relationships with their customers on social platforms like Facebook, Twitter and Instagram. Companies rely on this software to improve customer satisfaction, enhance perceptions of their brand and encourage customer loyalty. Social customer service software facilitates better communication between brands and their customers and is often used in conjunction with help desk, self-service … Read More

What is Business Intelligence Software

Business intelligence (BI) software analyzes a company’s data and optimizes business processes. It’s used by a wide range of end users — such as corporate executives, marketers and managers — to interpret data, improve productivity and gather customer intelligence. BI software is a blanket term that covers a broad category of software applications, such as data visualizations, digital dashboards and … Read More

Feedback Management for the Millennial Workforce

You may not be alone in your search for performance management software suitable for the modern workplace. Six percent of Fortune 500 companies have gotten rid of forced performance rankings or annual performance reviews, according to management research firm CEB, though other research released recently indicates that demand for performance management software remains strong in spite of this trend. In … Read More

CRM Features: Date Better with a Relationship Manager

Yes, it’s that Winter month of 💕love💕again. You can either resign yourself to a typical Sunday of Pretty Little Liars and independence, or you can rev up your Tinder game. Text all those long lost honeys you’ve fallen out of touch with, and reactivate all those profiles that still describe you as “6’3” and “super outdoorsy.” Before long you’re getting … Read More

customer love esignature

Like the Ring in a Relationship, eSignature Software Represents Trust

In many ways, a successful relationship with your customers is like a successful romance. They want you to notice little details about them. They love it when you do thoughtful things (especially without any prompting). And if they think you’re losing interest, watch out. We asked SignNow, an ESIGNATURE platform by barracuda, how esignature represents the ring in a relationship. … Read More

The Top 10 Business Resolutions and the Tools You Need for Each

Looking to become a newer, better you this year? Join the club. According to the University of Scranton, 45 percent of Americans make New Year’s resolutions regularly, with another 17 percent doing it occasionally.  That’s a lot of promises to go for a 6 a.m. run, give up cupcakes or finally learn Italian. Plenty of businesses spend January thinking about … Read More