Earlier this week, HubSpot, Inc., a rival to Pardot, Marketo, Eloqua and others, filed an initial public offering (IPO) for $100 million. (You can read the full S-1 filing here.) In the document, HubSpot claims it had 2013 revenue of $77.6 million on 50% year-to-year revenue growth, and works with more than 11,500 customers.
Our data supports this positive growth; our recent GridSM report of the best marketing automation platforms not only named HubSpot a Leader, but ranked them #1 in customer satisfaction, based on more than 800 user reviews.
Furthermore, in the S-1 document, HubSpot referenced G2 Crowd findings – not once, but twice – as third-party validation for its business.
By mentioning their high customer satisfaction ratings in the S-1, it appears HubSpot is proud of their commitment to customers and believes it is a critical component to their success. G2 Crowd agrees customer satisfaction is critical to a software companies success and a key factor to consider when purchasing software.
We are proud that HubSpot choose to mention us in the S-1. It further validates that G2 Crowd is leading the way in changing the way business software is bought and sold.
You can check out more HubSpot reviews on our website, and purchase our premium marketing automation research. In addition, you can see how it stacks up to various competitors here: