The Best Mid-Market Marketing Automation Software According to G2 Crowd Spring 2017 Rankings

G2 Crowd finds HubSpot tops satisfaction ratings and earns highest overall market presence score

CHICAGO – April 26, 2017 – G2 Crowd, the world’s leading business software review platform, today released the Spring 2017 Mid-Market Marketing Automation Software GridSM report to help businesses make the best marketing automation technology buying decision. HubSpot, Pardot, Marketo, Act-On, and Adobe Campaign were named Leaders in the report, receiving a strong customer satisfaction score with a large market presence.

Real Magnet, LeadSquared, Listrak, ActiveCampaign, Informz, iContact Pro, inBOX25, Salesfusion, Right On Interactive, and Iterable were named High Performers in the report, earning strong customer satisfaction marks with smaller market presence scores. HubSpot earned the highest overall satisfaction score and the highest overall market presence score.

The GridSM leverages customer satisfaction data reported by authenticated users along with vendor market presence determined from social and public data. Based on a combination of these scores, each software solution is categorized as a Leader, High Performer, Contender or Niche.

About the Mid-Market Marketing Automation Software GridSM report:

  • The report is based on more than 2,026 reviews written by business professionals.
  • Of the 128 products listed in G2 Crowd’s Marketing Automation category, the ranked products each received ten or more reviews to qualify for inclusion on the GridSM.

About G2 Crowd, Inc.

G2 Crowd, the world’s leading business software review platform, leverages more than 150,000 user reviews to drive better purchasing decisions. Technology buyers, investors, and analysts use the site to compare and select the best software based on peer reviews and synthesized social data. Monthly more than a half-million people visit G2 Crowd’s site. Co-founded by the founder and former executives from SaaS leader BigMachines and backed by roughly $12 million in capital, G2 Crowd aims to bring authenticity and transparency to business technology research. For more information, go to

Follow us on Twitter or connect with us on Facebook or LinkedIn.

For more information, please contact:

Adam Beeson

Communications Director for G2 Crowd